Why should I read this?
Why should I read this?

Incentives explain why we do what we do. Why are you looking at this website right now? What are you hoping to get out of this both on a short term and long term basis? 

What if I told you that watching every video on this site would guarantee you an A+? You’d do it, right? Every action we take is motivated by conscious and unconscious incentives.

Real World Examples

Advice for Students
Anonymous asked:

I'm trying to get more students to join a campu...

Dirk Deciphers: Your question suggests that you do not have enough mem... more
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Who's Dirk?
More on the man, himself. Meet Dirk
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