Milkshake

Media Type: Music Topic: Pricing, The Firm

Kelis

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“It’s better than yours/…/I can teach you/But I’d have to charge.” What sort of market structure is Kelis operating in: price taker, price searcher with low entry barriers, or price searcher with high entry barriers? How would competition affect Kelis’s market and what is she doing to protect her profits?

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