Diamonds Are A Girls Best Friend

Media Type: Music Topic: Behavioral Economics

Marilyn Monroe

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From the movie "Gentlemen Prefer Blondes," Marilyn Monroe sings about diamonds being a girl's best friend. Interpret the lyrics "Men Grow Cold/As Girls Grow Old/) in light of "Rings and Promises" by Margaret Brinig (Journal of Law, Economics, and Organization 1990). Why might diamond wedding rings persist given that increased career opportunities for women have eliminated much of the need for a 'wedding bond'? Do you see the diamond engagement ring disappearing over time? Why or why not?

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